Positioning

Selling Up The Food Chain

Knowing who makes the buying decision is important, but knowing how to get to the decision maker, once they are identified, is another thing. This program teaches four specific ideas that will put sales professionals at the top of the food chain.

Selling At The Top

Once you get to the top-level decision maker, how do you stay there? Our sales training program teaches powerful skills to strengthen and secure your position.

Selling To The Recommender

Sometimes, regardless of what you do, you simply cannot get beyond the recommender. This program carefully considers skills and strategies to help you sell at this critical level.

Getting To The Top

Everyone wants to sell to the right person at the highest level, but how do you get there? This program details several steps to take in getting to the top-level decision maker. Included is a special section on developing the executive letter.

Major Account Development

Large accounts are complex and multifaceted. This program covers the need to have a strategic plan with each large account. It covers advanced ideas, such as how to develop coaches and advocates within an account.